We build the foundation. The control is yours.

The mark

The mark is a terminal prompt: an off-white chevron and an amber block cursor — ">|". It reads two ways at once. As a command prompt waiting for you. And as the letters "A I": the chevron is a turned "A", the cursor an "I". That double reading is the whole point — say it out loud, but never rebuild it. The chevron uses currentColor and adapts to its background; the cursor is always amber.

Mark vs. lockup

Use the standalone mark (">|") where space is tight or the name already appears nearby: favicon, app icon, OG stamp, avatar. Use the "> agentics▍" lockup — chevron, the word in Geist Mono, blinking amber cursor — wherever the brand meets the world first: header, footer, title cards, the press page. When in doubt, choose the lockup: it names us.

Clear space

Give the mark room. Minimum clear space on every side is one cursor-width — the amber block itself. Measure it, and keep that margin free of type, edges, and other marks. More breathing room is always fine; less never is.

Minimum size

The standalone mark holds down to 16 px (favicon). Below that the chevron and cursor lose their double reading — never run the lockup that small, where "agentics" in Geist Mono breaks apart. If you must go under 16 px, ship the cursor alone.

✓Do

• Let the chevron follow its background via currentColor — off-white on dark, ink on light.
• Keep the cursor amber (#f87f2e) in every context.
• Always leave at least one cursor-width of clear space on all sides.
• Place the mark on calm ground: charcoal (#0d0d0f / #121214) or off-white (#F4F1EA).
• Use the supplied SVG — it stays crisp at any size.

✕Don't

• Don't recolor the amber — it's earned, not decoration.
• Don't add shadows, gradients, glow, or any effect to the mark.
• Don't stretch, skew, or distort it — keep the proportions.
• Don't place it on busy photography or loud color fields.
• Don't rebuild the wordmark in any font other than Geist Mono.